Raconte l’histoire de Sophia , qui crée toute seule à 22 ans, sans fonds, sans prêt bancaire, son business en ligne Nasty Gal, spécialisé dans la vente de vêtements vintage, un style qu’elle aime depuis son adolescence. Elle est aujourd’hui à la tête de son empire e-commerce qui génère plus de 74 millions d’euros de revenus.
Sophia était pourtant une fille timide qui n’aimait pas être en relation avec les autres. Elle était également instable . Elle enchainait des petits boulots : baby-sitting, distribution de journaux, fastfood, librairie, magasin de chaussures, accueil et sécurité … Elle n’a pas fréquenté d’écoles prestigieuses, d’ailleurs, elle n a pas su trouver sa place dans les écoles. Elle est une personne introvertie et passait beaucoup de temps à être seule et à réfléchir à ce que les autres pensaient d’elle et à ce qu’elle pouvait faire pour qu’ils l’aiment davantage.
Sophia explique qu’elle lançait son business sur Internet car elle voulait se cacher derrière son écran. Elle n’avait pas prévu le résultat de son implication et de sa stratégie.
Girlboss By Sophia Amoruso
, Sophia raconte son passé et son parcours pour arriver à la tête de Nasty Gal qui emploie aujourd’hui plus de 400 personnes. Sa stratégie est exemplaire que toute personne qui a envie de se lancer dans le commerce en ligne doit la connaître. Mais elle ne se contente pas de parler de stratégie dans son livre, elle donne aussi des conseils de développement personnel. Elle affirme par exemple qu’ On obtient ce qu’on veut quand on se donne les moyens. Par ailleurs, elle explique que notre condition d’introvertie ne nous condamne pas à vivre dans l’ombre. Prenez l’exemple d’Albert Einstein et de Bill Gates .
Il peut changer la vie de toutes celles qui hésitent encore à lancer son business, quelque soit son blocage, le manque d’argent, de compétences techniques, d’études ou de confiance en soi . En effet, Sophia n’avait ni argent, ni compétence en e-commerce et pourtant elle a réussi !.
Ce livre à lui seul permet de résoudre 80% des blocages pour le lancement d’un business en ligne et apprend comment démarrer sans argent, quelle stratégie adopter et comment faire grandir son business petit à petit en démarrant dans son studio. On sort de ce livre armée de bons conseils et déterminée à se lancer.
Koob De
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La Fin De: Girlboss Saison 1
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Le Journal De Ma Vie
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Pourquoi #girlboss Est Un Mauvais Livre Business ?
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