TAKE no prisoners Nasty Gal CEO Sophia Amoruso has taken a unique ride to the top. The femme phenom has a whopping net worth of $250 million, and according to
Her philosophy is simple : “sell things for more than you bought them.” Which doesn’t apply to her first online sale: “The first thing I ever sold online was stolen, ” the #GIRLBOSS told Fast Company.

The owner of the massive online retailer Nasty Gal is not shy about sharing her history of dumpster diving and shoplifting, nor about how she decided to do things differently and pave her own way to business maven. Since sharing her story in her book #GIRLBOSS, Amoruso is starting a foundation to offer other driven badasses the help that she didn’t receive when she was starting out. The GIRLBOSS Foundation will offer financial grants to women taking the creative entrepreneur route in design, arts, music, and fashion. Ideally becoming their very own GIRLBOSS.
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Applying for the grant is as simple as sending in your info, your current projects, and what you would do with a grant. (As long as you’re over 18 and a U.S. resident.) The reviewing team is totally open to presentation so you’re free to be as traditional or outrageous with your proposal as your heart desires. Sticking in line with Amoruso’s personal philosophy, a GIRLBOSS should not be afraid to bend the rules and take risks in the world. So maybe steer clear of traditional?
Grants will be awarded quarterly in amounts ranging from $500-15, 000 to three to five women, and the chosen ones will also be granted exposure through Nasty Gal’s social media.
Are you kidding? Do your own thing. That’s what being a #GIRLBOSS is about. But remember that Sophia would encourage you to let your freak flag fly.
Press & News
What’s interesting about Amoruso’s swift ascension, is that she did it without any business knowledge or initial investors. It was more like a snowballing after she started selling vintage pieces on eBay. As relayed to the Wall Street Journal :
“I built an entirely debt-free, profitable business on cash, and I didn’t know that was something that isn’t commonly done until investors came along and were like, ‘Where did you come from?’ My experience building that business is a very unconventional one, and I think it can give a lot of hope to the girls out there, the women out there and even the guys out there who don’t have a pedigreed background. I didn’t go to business school, I didn’t have the experience that people who end up in the CEO role—especially with hundreds of employees—typically have.”
So while it might be a little unrealistic for someone who never went to business school to be looking for a work plan, she’s not asking for a Power Point or even for you to own a power suit. Put your creativity to work and it just might land you a grant.“If there was a Squarespace when I started my business ten years ago, I would’ve been a very happy camper, ” Sophia Amoruso tells me. It is early October and the website template inspired by Amoruso and her Girl Boss empire has just launched onSquarespace, marking the first time the one-stop-shop, website management and creation company has offered templates inspired by notable customers.
Nasty Gal Details — Shruti Dang
Starting an online business used to involve a lot of trial and error, prayers to god, and some measure of dumb luck. But now a company like Squarespace will set you apart from the masses, and hold your hand as it elevates you above the hubbub of the thriving online marketplace.

This fall, Squarespace has teamed up with Google’s work apps provir G Suite for a new ad campaign of intelligent short films that feature successful business owners such asSophia Amoruso of Nasty Gal, and Michael Faye of Kombucha Dog. These businesses all use Squarespace, both for running their online sales, and to highlight the missions of the various causes they support.
The campaign aims to promote businesses that seek a positive impact on their community as well as profit. We spoke to Sophia Amoruso—an exemplar of conscientious commerce who encourages women to pursue their passion through her #GirlBoss Foundation— about the enavor.
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Even if you’re not one of Nasty Gal’s 500, 000 customers, the chances are good that you’ve heard of Amoruso anyway. Her output is impressive: a best-selling but book#GirlBoss, a second on the way (Nasty Galaxy), an upcoming Netflix series produced by Charlize Theron, and a successful podcast. The Google Suite x Squarespace present Girl Boss vio can be viewed here, and gives an interesting insight into the personal trajectory that led Amoruso to be listed by Forbes as one of the richest self-ma women in the world.
Amoruso’s #girlboss foundation is dicated to empowering creative women, and has given over $90, 000 in grants thus far. Amoruso tells me that focusing on female empowerment was a natural goal: “I have a lot of friends who are creatives and figuring out how to apply your creativity in a way that is commercial enough to make a living, but not lose your soul is a huge challenge for a lot of people. And when you are of a creative mind, having that business headset is sometimes not totally natural. So to provi tools and resources and a place for people to share those things through Girl Boss is something I’m really proud of.”
As for the role Squarespace has begun to play in this success, Amoruso is grateful, admitting: “They’ve been such a great supporter and I love the platform, its so easy to use and the sites are so beautiful, its just a really powerful tool and now we have our own custom template that I’m really excited about.”
Conversation With Amy Astley Eic Of Teen Vogue And Sophia Amoruso Bilder Und Fotos
Squarespace Chief Creative Officer David Lee tells me that the feeling is mutual, and that his company are in turn: “Inspired each and every day by the incredible work our customers do. By collaborating on these particular templates, we wanted to pay homage to three customers who do a truly incredible job of impacting the communities around them…we felt that the mission of each of these businesses would resonate with our larger audience.”
For those entering the game with a new business in mind, Lee advises that: “When you’re establishing an online presence, it’s critical to termine what kind of impression you’d like to leave. Unrstanding your own values and point of view is essential for creating a website that is the best reflection of yourself. This is much more than just creating a website, as you’re leaving your legacy in a search result in Google.” If there ever was a time to take that leap, and live your dream with an online commercial presence, this may just be it: “The world is much more curated, ” Amoruso explains, “and I think that ups the ante for people and will separate who has something to say and who knows how to present it from the people who don’t.”Sophia Amoruso’s best-selling autobiography, #GIRLBOSS was adapted into a television series by ... [+] Netflix, and Amoruso launched the GIRLBOSS Foundation to inspire women to take their career into their own hands (Photo by Cindy Ord/Getty Images for Sophia Amoruso)
The meteoric rise and fall of the women’s fashion retailer, Nasty Gal, founded in 2006 with an eBay account by Sophia Amoruso from her small San Francisco apartment is the subject of a case study at Harvard Business School. Within a decade the online fashion retailer had achieved $300 million in annual revenue, earning Amoruso a spot on ’ list of the Richest Self-Made Women.
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Girlboss Foundation Grant Awards
But in November 2016, on the day Donald Trump was elected President of the United States, Nasty Gal filed for Chapter 11 bankruptcy. HBS has since revised the case, Nasty Gals Do It Better which serves as a fascinating learning curve for aspiring MBA entrepreneurs.
Sophia Amoruso’s best-selling autobiography, #GIRLBOSS was adapted into a television series by Netflix, and Amoruso launched the GIRLBOSS Foundation to inspire women to take their career into their own hands. The term GIRLBOSS has gone viral, usually plastered on striking Instagram feeds – often pink – and has created a community of women who are finding success on their terms.
These women should be proud of their success. Still in 2022 they continue to confront numerous challenges and tackle dispiriting stereotypes. Whether in the Fortune 500 or the metaverse, a recent McKinsey report indicates that less that 10 percent of Fortune 500 CEOs are women, only 17 percent of venture capital (VC) dollars go to women led and women co-led companies, and just 15 percent of VC general partners in the United States are women.
Feminism Is Political Again. What's A Girlboss To Do?
But are the phrases ‘female entrepreneur’, ‘female founder’, and ‘girl boss’ contributing to the problem? Do we need to refer to a women’s gender and occupation when the same is not done for men? No one talks about the male co-founder of Apple or the male CEO of Tesla – though admittedly Elon Musk has been given many other adjectives, including his own description as Chief Twit.
Dr. Inès Blal, Executive Dean
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